Statistics from Statista show that in 2021, global online sales of sports and outdoor categories reached US$179.3 billion. From 2021 to 2025, it will grow at a compound annual growth rate of 6.86% to US$234.3 million. Every summer and autumn is the peak season for outdoor travel around the world, especially in developed areas such as Europe and the United States. As the weather improves, the demand for outdoor camping, hiking and other outings gradually becomes stronger. The outdoor products market is also booming due to people's enthusiasm for traveling. Q2 is just around the corner. For the outdoor hiking subdivision, Amazon Global Store releases recommendations for best-selling products in the peak season and product operation suggestions for the reference of sellers and friends only.

Q2 hot-selling outdoor hiking products

——Outdoor barbecue equipment, portable bags, travel compression bags, outdoor kettles, sports gloves, folding beds, car air beds, outdoor kitchenware, cigarette lighters, aluminum lunch boxes

Hot sites

——United States, United Kingdom, Germany, Japan

Consumer concerns

——The durability of outdoor products is more important than beauty and exquisiteness, and it is particularly important in the research and development selection of materials. Detailed functions such as anti-slip handles and built-in hooks can greatly improve the practicality of the product. Products that are lightweight and small when stored will have a wider range of applicable groups.

Taking barbecue appliances as an example, consumers are particularly concerned about whether the product is easy to assemble and clean, the materials of the furnace body and grilling net, whether the charcoal plate has a temperature adjustment method, whether it is foldable with hooks, and how many people can eat it. It is easy to carry. , fire-proof, heat-resistant, dirt-resistant, easy to clean, lightweight and easy to store styles are more popular among consumers. For sellers selling outdoor barbecue equipment, they should try to provide detailed installation instructions, free grilling skewers, food-grade grilling nets and stainless steel grills, which are more popular among consumers, as well as carbon stove temperature control and safety instructions.

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